DogTuff.com is a family-owned and operated business specializing in durable dog toys and accessories. The team at DogTuff was having a higher than normal return rate on their Collars & Harnesses category. We came up with a graphic that would be used both on the product pages and printed on card stock to be included with collar & leash shipments. The graphic showed customers how to correctly measure their dog for both collars and harnesses, reducing the number of customer returns for incorrect sizing. In the event they did still order the wrong size, the guide was included in the packaging, so they would have the correct measurements when contacting customer service for an exchange.
